Lifebuoy and UNHCR have launched this program in 2019 reaching 10,000 refugee families living in the Middle East. As part of this program, thousands of refugee children are learning the importance of using soap at key occasions. The message is brought to them in a most engaging manner - using various materials such as storyboards, games, puppet shows, songs/dance and community reminders.
Mothers have found the Mums Magic Hands program very relatable and look forward to the volunteer teams coming in to run session with them. Additionally, they felt the program was a relief from their day-to-day activities and they felt empowered to take control of their family’s health amid their fragile conditions.